Liv Jank’s photoshoot offered a street-level look into Nike’s SNKRS community. We were tasked with creating a lasting digital impression for her November 2020 exhibition.

Working closely with the SNKRS team, we created a series of digital assets to tease Liv’s exhibition, before wrapping it up in style. The 3D SNKRS tag was designed so Nike’s brand punched through in all the comms. We then linked up with Morprime Industries, who captured the energy on the night. Their photo and video footage was turned into a sleek after-movie to keep the hype going on the Nike and SNKRS apps in the weeks to come.

Our design was kept simple to compliment the photography. Film frames nodded to the fact that Liv shoots mainly on film, whilst muted background textures and subtle use of image animation made sure her work was always front and centre.