With major C-Level stakeholders to impress, we wanted to do something different. Leaning into emerging technology, we set ourselves the task of visualising the future in a way that hadn’t been done before.
We decided to have a story advancing from now into the future, told by a Metahuman. Built on the 3D-creation tool Unreal Engine, we created a game-like online experience where users scrolled their photorealistic human avatar through environments in which they transition back and forth between present and future, displaying key pieces of content.
We also rigged up a real person and applied their voice and movements to the Metahuman to create a realistic game/film-like intro to each story.