EA Sports

FIFA 23 History Makers

Making history with COPA90.

Emotions

We partnered with influential global football media brand, COPA90 to help bring the FIFA World Cup 22 to life and kick it right into the homes of the Gen-Z and Millennial fans with a bang.

Create

Together we took the game’s ‘History Makers’ campaign and through dynamic graphics and fast-paced game-like animations brought it to life - introducing the key player pairing of past and present heroes to their adoring fans.

Impact

The social campaign drove the football-hungry fans to update their game with the latest players and updates during the World Cup and stay on top of the all-important conversation through the ‘EA Sports FIFA’ 28.5M followers on instagram.

stereo creative
stereo creative
stereo creative
stereo creative
stereo creative
stereo creative
stereo creative

Brand Creation / Campaigns / Digital Experiences / Film & Motion /

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