BBC

Innovation Film

Imagineering the future of the BBC’s media landscape

Emotions

The BBC came to Stereo wanting to get their 14-24 year old viewers excited about what BBC media would look like in the future. Their R&D department boasted a whole range of thrilling tech-driven ideas, but they were missing a better way to shout about them.

Create

We delivered an instantly shareable video using an on-trend ‘vaporwave’ aesthetic that was pure future-retro cool. Our boundary-blurring, mixed media approach featuring BBC Radio 1 DJ Sara Amfo made sure our audience’s future media mix got noticed.

Impact

Our film was spread and shared across the BBC’s social channels, targeting hard-to-reach viewers on the digital platforms they feel most at home. Since launch, we’ve witnessed the successful realisation of some of the BBC ideas showcased in the film with pride.